The SCALEATHON: Official Scale.gg Launch Event

Remember the early days of Groove.cm? We were all buzzing with excitement over the new all-in-one digital marketing platform that could rival the biggest names in the game. The community was vibrant, the energy was unstoppable, and the dream was big — to help entrepreneurs everywhere build, grow, and scale their online businesses.

Well, guess what? That dream just got bigger.

After a rollercoaster journey — complete with product updates, internal changes, and even a few plot twists along the way, the original visionary, Mike Filsaime, is back in the captain’s seat. And he’s not just back to steer the ship… he’s transforming it into a rocket.

Introducing Scale.gg 🌐

The next evolution of Groove is here — and it’s called Scale.gg. It’s not just a rebrand; it’s a complete level-up.

Think of Scale.gg as the Groove.cm suite on steroids — a powerful ecosystem for digital entrepreneurs, marketers, and creators who want to turn their big ideas into thriving, scalable businesses. The tools you loved from Groove are all here (page builder, funnels, email marketing, memberships, automation, etc.), but they’ve been upgraded, refined, and integrated into something much greater — with even more apps than the original vision.

And to celebrate this monumental new chapter, we’re kicking things off with something epic…

🎉 The Official Scale.gg Launch Event: SCALEATHON 2025

Starting Tuesday, we’re going live with The SCALETHON — a multi-day, high-energy online event hosted by none other than Mike Filsaime himself.

If you’ve been part of the Groove community for a while, you know Mike doesn’t just “launch” things. He makes events unforgettable. Expect laughs, stories, insider updates, and some sneak peeks into what’s next for Scale.gg (spoiler alert: it’s HUGE *Queue Mike's eerily accurate infamous President Trump impression*).

Here’s what you can expect this week:

🗓️ Live Streams on Tuesday, Thursday and Friday

Mike Filsaime opens The SCALEATHON with a behind-the-scenes look at the rebirth of Groove as Scale.gg. Expect inspiration, strategy, and maybe even a few surprise guests. We’ll dive into what’s new, what’s improved, and how you can start using the all-in-one Scale suite to grow your business faster than ever. Since this week’s theme is “Lifetime Members Week,” so we’ll be celebrating YOU — the original Groove lifers who’ve been here from day one. But even if you’re brand new, don’t worry — everyone’s invited to the party.

🎬 A Little Fun Before the Main Event

Before we go live, check out these two invitations from Mike Filsaime and his partner, Matt Serralta. They’re quick, funny, and the perfect appetizer before the main course that is The SCALEATHON.

💡 Why You Don’t Want to Miss This

Because this isn’t just another update. This is the rebirth of a movement.

From Groove.cm to Scale.gg, this marks a new era for entrepreneurs, marketers, and creators who want the freedom to scale smarter, faster, and bigger — without juggling a dozen disconnected tools.

Whether you’re a loyal Groove veteran or someone discovering the platform for the first time, you’re about to witness history in the making.

So grab your favorite beverage, mark your calendar, and get ready to tune in.

👉 Join The SCALEATHON Live!

📺 YouTube: https://youtube.com/groovecm

📘 Facebook: https://facebook.com/groovecrm

Come hang out with Mike Filsaime and the Scale.gg team as we kick off a brand-new era of digital growth, entrepreneurship, and community.

Let’s scale — TOGETHER!