Groove.cm vs the alternatives

Same workflows. A fraction of the cost.

Built for direct-response operators who are tired of paying ClickFunnels, Kartra, or GoHighLevel hundreds a month before they've made a sale. Here's the side-by-side — plus a credibility wedge most comparison pages can't pull off: Groove.cm is built by direct-response marketers with 20+ years of shipping the kind of software the others sell.

Feature & price matrix

19 capabilities. Four platforms. One winner on price.

Capability Groove.cm ClickFunnels Kartra GoHighLevel
Build · Pages · Funnels
Unlimited funnels & landing pages— (limited on entry tier)— (caps on entry tier)
Unlimited custom domains3 max (entry)3 max (entry)1 sub-account (entry)
Drag-and-drop page editor
Pre-made blocks & templates library✓ (319+ designer templates)✓ (limited)— (basic only)
Mega menus & global headers/footers
Email · SMS · Automation
Unlimited email contacts✓ (BYO SMTP)— (priced by list size)— (priced by list size)— (priced by contacts)
Drag-and-drop email builder + templates✓ (60+ templates)
SMS marketing— (add-on)✓ (paid tier)✓ (usage charges)
Tag-driven automation & sequences— (Pro only)
Sell · Checkout · Commerce
Built-in checkout + 1-click upsells— (add-on)
E-commerce store on your domain✓ (unlimited)limited
Sell trials · subscriptions · dynamic pricing— (basic)
Membership / course builder
Built-in webinars (live + evergreen)
Grow · Reporting · Affiliates
Affiliate program + custom commissions— (add-on)
Affiliate marketplace to recruit partners
Built-in SEO blog engine
AI tools inside the platform— (extra)— (extra)
Powerful analytics & reporting
Money
Credit card required to startNoYes (trial)Yes (trial)Yes (trial)
Price per month (entry tier)$0/mo + 5% on sales$147/mo$99/mo$97/mo
Price per year (entry tier)$0/yr + sales fee only$1,764/yr$1,188/yr$1,164/yr
You save with Groove.cm— winner —$1,764/yr$1,188/yr$1,164/yr

Competitor pricing reflects public entry-tier rates as of 2026. Higher tiers run $297–$549/mo and the operators who actually use these platforms are mostly on those higher tiers. Real savings are typically 3–5× the numbers above.

Where each one actually wins

Honest read: pros and cons.

We don't pretend the others are useless. Here's where each platform earns its keep — and where Groove.cm beats it.

vs ClickFunnels

ClickFunnels

  • Best-known funnel brand in the category
  • Massive template marketplace
  • Strong community
  • $147–$497/month subscription before a single sale
  • Email is contact-priced and capped on lower tiers
  • No native e-commerce store on your domain

Groove wins: price, e-commerce, unlimited contacts, and the credit-card-up-front problem.

vs Kartra

Kartra

  • Mature all-in-one platform
  • Deep automation engine
  • Strong helpdesk + calendar modules
  • $99–$549/month subscription, billed by contacts
  • Email contact tier punishes list growth
  • E-commerce is limited compared to GrooveKart

Groove wins: contact pricing, e-commerce breadth, and a 20-year direct-response track record building the kind of platform marketers actually use.

vs GoHighLevel

GoHighLevel

  • Strong for white-label agencies
  • SaaS-mode resale features
  • Built-in calls/SMS
  • $97–$497/month before usage charges
  • Steep learning curve, agency-oriented UX
  • Contact-tier pricing on emails and SMS

Groove wins: simplicity for solo operators, unlimited contacts, and no monthly subscription floor.

The credibility wedge

Built by direct-response marketers, not VCs.

Mike Filsaime has spent 20+ years shipping marketing software used by millions of marketers — funnel builders, webinar platforms, email systems, all-in-one ecosystems. Groove.cm is the next move, with one major rewrite of the business model: stop charging entrepreneurs before they've made a sale.

That's why this comparison page can confidently say "same workflows, fraction of the cost." It's not theory. It's two decades of shipping the kind of platform the competitors sell — this time without the credit-card-up-front trap.

Read Mike's story →
Switching from ClickFunnels, Kartra, or GoHighLevel?

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The verdict

Same job. $0/month.

Open an account, build your first funnel today, and only pay Groove a fee when GrooveSell or GrooveKart processes a real sale. No subscription, no credit card, no trial timer.

Switch to Groove.cm free